My Autos

Changing the Adversarial Nature of Car Sales
Consumers have an adversarial attitude towards car dealers, and I can’t say blame them. The retail auto industry has done so many things to create an atmosphere of confusion and intimidation that many car buyers understandably dread the buying experience. Not only do some dealerships encourage their sales staff to engage in dishonest tactics to fleece customers, many have proven themselves to be sexist as well. I always wondered how the salesmen for those particular dealerships came home at night and looked their wives or daughters in the eye. Being a dealer myself, I have encountered the best and worst that the business has to offer. While my turnover is quite low compared to most, I have hired sales associates with prior experience over the years. I have also fired more than a few of these “professionals” within a week of hiring them. Why, you ask? I don’t mean to sound trite, but I do business by the golden rule. As a result, I won’t tolerate dishonesty on the part of my sales staff or the condescending attitude that I notice many dealers and salespeople take toward their customers. I also refuse to use the dubious tactics that many dealers use to nickel and dime more profit out of every customer that enters their showroom. Now, let me tell you what the results of following the golden rule are… I don’t have an adversarial relationship with my customers. Sure, more than a few have stepped into one of my sales staff’s offices ready to do battle, but we quickly alleviate their anxiety by doing something that I can wholeheartedly recommend for any business. We give them honest, fair and respectful treatment. I know this might sound like a novel approach in the auto industry, but it’s the only way to do business in my opinion. If more dealerships would stop trying to treat every sale as though it were the last one they will ever make and concentrate on building a good repoire with their clientele, they would enjoy the success that I do. I would bet that my profit margin is, on average, a bit below that of most other dealerships. Still, I never have a shortage of customers, most of which return for their next purchase. Many of my long term customers will wait for me to find the car they are interested in before buying from another dealership. Why? Because they know that when they drive off my lot, they have been treated fairly and have received a good value for their money. More importantly, I can go home at night knowing I run an honest business and that I can take pride in considering myself part of the community I do business in. That’s worth a lot more to me than a few extra bucks. I wish more of my competitors felt this way as well, because it would benefit our industry as a whole to change our sales philosophy for the better. To learn more visit Spanos Imports of Daytona Florida visit http://www.spanosimports.com/
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How To Get An Extra $1500 For Your Trade In
How To Get An Extra $1500 For Your Trade In If your’re trading in a car to a dealer follow these steps and get an extra $500 to $1500 for it! Get the wholesale price for the car your’re trading in. This allows you to have a starting figure and know what the dealer thinks your vehicle is worth. Now you’ll know what you can expect to get from your car, but the dealer won?t make it easy. Remember, they’re trying to make a profit, and giving you as little as possible for your trade-in is another way they can make money. They’ll try to bargain down the price they’ll give you for your car by saying: There are huge rebates on the new ones which affects the secondary market. “That’s a nice car, but we have 6 just like it already on the lot.? Oh, that’s an old body style, they’re impossible to sell anymore. Wow, this one’s been through the wringer there sure are a lot of dings and scratches.” Hmmm…it has a lot of miles on it, well have to take it to the auction. Of course, some of these statements might be true, but the dealer is also likely to exaggerate so they can under-value your car. How can you fight back? Here are a few tips: Have your vehicle professionally detailed. Bring all your service records to show the car was properly maintained. Make sure everything works: air, radio, etc. Put a few new car brochures (from other manufacturers) are in your car, plainly visible, so the salesperson knows your’re shopping. If you you follow these simple steps you will guarantee to get more for your trade-in! [ Submitted with ArticleSubmitter Pro - http://www.articlesubmitterpro.com] Gus Skarlis is a former car dealer and founder of Before You Buy A Car. His Book "10 Things You Must Do Before You Even Think About Buying A Vehicle" has helped thousands of consumers save money and time when purchasing a vehicle. This FREE resource takes you step by step through the car buying process. The site is located at: http://www.BeforeYouBuyACar.com
Source: www.ArticlePros.com